01
The best accounts go untouched.
Your market is finite. If nobody is calling the accounts that should buy from you, another vendor gets the first conversation and starts shaping the deal.
Outbound SDR Agency
B2B cold calling,
performance-
We cold call decision-makers at your target accounts. Performance-based, no retainers, and no activity reports dressed up as pipeline.
Client Context
Different markets need different qualification.
We book meetings across software, IT services, manufacturing technology, utility software, and public-sector software. A good meeting means something different in each market.
See client proofBirdeye
Call focus
Multi-location software. The call confirms location count, ownership model, and whether reputation workflows matter.
Skykit
Call focus
Manufacturing operations software. The call confirms plant context, operational owner, and visual-management need.
CloudFrame
Call focus
Enterprise IT modernization. The call confirms legacy-system context, senior IT ownership, and why the timing is active.
The Problem
More activity does not fix weak meetings.
Most teams do not need another activity report. They need the right accounts reached, the right person engaged, and a clear reason the first sales conversation belongs on the calendar.
02
The SDR hire creates cost before signal.
Recruiting, tools, training, management, and turnover arrive before you know whether the motion will produce qualified meetings. The cost starts early. The signal arrives late.
03
Weak calls lose the intelligence you needed.
A real conversation should tell you what the buyer uses now, what hurts, who else is involved, and whether a meeting makes sense.
How It Works
From target account to sales conversation.
The account list decides where we focus. The phone call decides whether the right buyer has a reason to talk. The handoff gives your team the role, company fit, meeting context, and next step.
01
Build the account universe.
Your ICP becomes a scored account universe. We map target companies, identify decision-makers, and enrich direct phone numbers.
Details02
Reach decision-makers by phone.
Experienced callers start real conversations with the buyers your team needs to reach. The call is about their market, current setup, and whether a meeting makes sense.
Details03
Book qualified meetings.
The rep confirms role fit, company fit, a specific time, and the calendar handoff, then adds the context your team needs for the first call.
Details04
Carry account context forward.
Account notes, meeting briefings, and responsive follow-up help your team start the first sales conversation with context.
DetailsQualified meeting
A qualified meeting has one standard.
The account has to fit. The buyer has to fit. The call has to uncover a real reason to speak. Then the meeting has to land on your team's calendar.
01
Right account
The company matches the agreed market, size, segment, and disqualifier criteria.
02
Right person
The buyer's role matches the agreed target list.
03
Pain or need confirmed
The call captures a specific reason the first meeting belongs on the calendar.
04
Meeting booked
The prospect confirms a date and time, and the calendar invite is sent.
Industries
Cold calling works when the caller understands the market.
Private Equity
A separate deal-sourcing motion for acquirers, with owner calls, different qualification rules, and different economics.
View PE page
Operating Proof
Qualified meetings start with buyers who actually answer.
Cold calling only works when the phone operation can reach real decision-makers consistently. Our reps use an in-house phone trust system to keep calls reaching buyers, then hold every meeting to the agreed standard once the conversation starts.
Daily live conversations per rep
20+
Connect rate vs 3-5% baseline
10-15%
The Math
Performance pricing has to work for both sides.
We model the math around your outcome: pipeline and closed deals. If the meetings cannot create enough pipeline to justify the campaign, the partnership does not work.
01
Aligned incentives
We get paid for qualified meetings, not for hours, seats, or activity.
02
Pipeline math
The meetings need enough pipeline behind them to justify the campaign.
03
Room to scale
When the pipeline works, the model can add reps and expand the account universe over time.
See whether your market fits performance-based calling.
Bring your ICP, buyer roles, and meeting standard. We will map where phone-led qualification can create useful meetings, and where it probably should not run.